At ItsJewcyy, we believe the right piece of jewellery does more than complete an outfit — it lifts your mood, boosts your confidence, and turns everyday moments into something meaningful.
It all began in May 2025, when our founder Sakshi — a lifelong jewellery lover — was on a simple mission: to find beautiful, everyday jewellery that wouldn’t fade, irritate her skin, or come with a heavy price tag. When she couldn’t find it, she created it.
ItsJewcyy was born from that personal search — a brand built for women who want to feel effortlessly stylish, confident, and truly themselves, every day.
Our jewellery is designed for real life — and real women.
✨ Gold-plated, anti-tarnish, and hypoallergenic, so you can wear it all day, every day
✨ Affordable luxury, because treating yourself should feel easy
✨ Effortlessly versatile, whether you're headed to brunch, the boardroom, or a night out
With a minimalist aesthetic and timeless quality, each piece is made to be lived in — thoughtfully crafted, carefully packed, and ready to become part of your story.
Because at ItsJewcyy, jewellery isn’t just something you wear.
It’s how you feel.
And we’re here to help you feel like you — confident, beautiful, and unapologetically yourself — every single day.